{"id":716,"date":"2025-03-12T08:00:00","date_gmt":"2025-03-12T07:00:00","guid":{"rendered":"https:\/\/fontegaiatour.it\/en\/blog\/?p=716"},"modified":"2025-06-13T07:11:20","modified_gmt":"2025-06-13T05:11:20","slug":"beauty-destination-traveling-between-japan-and-korea-to-discover-the-skincares-origins","status":"publish","type":"post","link":"https:\/\/fontegaiatour.it\/en\/blog\/beauty-destination-traveling-between-japan-and-korea-to-discover-the-skincares-origins\/","title":{"rendered":"Beauty destination: traveling between Japan and Korea to discover the skincare\u2019s origins!"},"content":{"rendered":"\n<p>If you think that skincare mania is just a trend of the moment, you are wrong! <strong>The rituals related to beauty and the search for aesthetic perfection in Japan and Korea have ancient traditions<\/strong>, even if different.<\/p>\n\n\n\n<p>How did we get to the minimal ritual of J-Beauty (Japanese beauty) and the routine of K-Beauty (Korean beauty) that even exceeds 10 steps?! Let&#8217;s start by saying that in Japan sobriety envelops every aspect of everyday life. On the other hand, in Korea there is a more technological approach. That is also reflected in the products\u2019 packaging, where manga and cartoons are often depicted!<\/p>\n\n\n\n<div data-carousel-extra='{\"blog_id\":1,\"permalink\":\"https:\\\/\\\/fontegaiatour.it\\\/en\\\/blog\\\/beauty-destination-traveling-between-japan-and-korea-to-discover-the-skincares-origins\\\/\"}'  class=\"wp-block-jetpack-tiled-gallery aligncenter is-style-rectangular\"><div class=\"tiled-gallery__gallery\"><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:50.00000%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_6-683x1024.jpg?strip=info&#038;w=600 600w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_6-683x1024.jpg?strip=info&#038;w=900 900w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_6-683x1024.jpg?strip=info&#038;w=1000 1000w\" alt=\"skincare\" data-height=\"1500\" data-id=\"1358\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1358\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_6-683x1024.jpg\" data-width=\"1000\" src=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_6-683x1024.jpg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:50.00000%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_3-683x1024.jpg?strip=info&#038;w=600 600w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_3-683x1024.jpg?strip=info&#038;w=900 900w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_3-683x1024.jpg?strip=info&#038;w=1000 1000w\" alt=\"skincare\" data-height=\"1500\" data-id=\"1355\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1355\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_3-683x1024.jpg\" data-width=\"1000\" src=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_3-683x1024.jpg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><\/div><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Japanese skincare and cosmetics history<\/h2>\n\n\n\n<p>Japanese cosmetics are an integral part of the culture. Since the Nara Period (710-794) the first <strong>rice powders<\/strong> appear, that have the purpose of whitening the skin and making it pale, the embodiment of an aesthetic canon and social status.<\/p>\n\n\n\n<p>In the Heian Period (794-1185) red and black pigments are added to white. Geishas, Maikos and Kabuki actors used them to color their lips and eyes. It is from the Edo Period (1603-1868) that natural cosmetics begin to develop. People started to use plant and flower extracts in the beauty routine, according to the \u201cMiyako fuzoku kewaiden\u201d (Manual of Cosmetics in the Capital). Modern J-Beauty, based on the steps of double cleansing and double hydration, will arrive in the Meiji Period (1868-1912) with the opening of Japan to the West. The Heisei Period (1989-2019) and the Reiwa Period (2019 \u2013 ongoing) have consecrated Japanese cosmetics, making it one of the most sought-after and followed worldwide, with the birth of many brands.<\/p>\n\n\n\n<p>The whiteness of the face in Japan was also linked to a social canon. It was the prerogative of the nobility to dye the skin of the face and the nape of the neck white with a powder mixed with water, the <strong>oshiroi<\/strong>. Oshiroi was obtained by pulverizing rice grains or seashells until the 19th century. Then it was replaced by \u201cChinese clay\u201d, which contained lead powder and caused fatal poisoning.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Double cleansing<\/h2>\n\n\n\n<p>Double cleansing was born in Japan when geishas, maiko (aspiring geishas) and Kabuki theater actors needed to remove their make-up. The oshiroi was spread after two types of wax: the<strong> ishineri <\/strong>on the eyebrows, the <strong>bintsuke <\/strong>on the face, neck and nape of the neck. It was the only way to remove this makeup mask.<\/p>\n\n\n\n<div data-carousel-extra='{\"blog_id\":1,\"permalink\":\"https:\\\/\\\/fontegaiatour.it\\\/en\\\/blog\\\/beauty-destination-traveling-between-japan-and-korea-to-discover-the-skincares-origins\\\/\"}'  class=\"wp-block-jetpack-tiled-gallery aligncenter is-style-rectangular\"><div class=\"tiled-gallery__gallery\"><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:50.00000%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-6621182-683x1024.jpeg?strip=info&#038;w=600 600w,https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-6621182-683x1024.jpeg?strip=info&#038;w=867 867w\" alt=\"gentle woman with flower in hands\" data-height=\"1300\" data-id=\"1362\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1362\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-6621182-683x1024.jpeg\" data-width=\"867\" src=\"https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-6621182-683x1024.jpeg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:50.00000%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-15829905-683x1024.jpeg?strip=info&#038;w=600 600w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-15829905-683x1024.jpeg?strip=info&#038;w=867 867w\" alt=\"smiling kabuki actress\" data-height=\"1300\" data-id=\"1363\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1363\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-15829905-683x1024.jpeg\" data-width=\"867\" src=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-15829905-683x1024.jpeg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><\/div><\/div><\/div>\n\n\n\n<p><br>Geishas and maiko applied oshiroi only to the right and left side of the nape of the neck, considered in Japan the most seductive part of the body. The first phase of double cleansing involved the application of tsubaki, pure Camellia japonica oil to dissolve makeup. Then a rice-based foaming soap was applied, to be rinsed off. Today the first phase of this cleansing involves the use of oils or butters.<\/p>\n\n\n\n<p>In 1818, the <strong>Miyako fuzoku kewaiden<\/strong> came out. It was a cosmetics manual that contributed to the spread of these practices. This publication laid the foundations for modern Japanese cosmetics. It also reveals the techniques for whitening the skin and how to apply and remove oshiroi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Japanese cosmetics and skincare between rituals and holistic vision<\/h2>\n\n\n\n<p>The term \u201cholistic\u201d derives from the Greek term \u201colos\u201d, or \u201ctotality\u201d. This word perfectly explains the Japanese aesthetic concept! The well-being of the skin is connected to internal well-being and therefore external beauty is the result of internal beauty. This is why Japanese women practice aesthetic rituals since childhood.<\/p>\n\n\n\n<div data-carousel-extra='{\"blog_id\":1,\"permalink\":\"https:\\\/\\\/fontegaiatour.it\\\/en\\\/blog\\\/beauty-destination-traveling-between-japan-and-korea-to-discover-the-skincares-origins\\\/\"}'  class=\"wp-block-jetpack-tiled-gallery aligncenter is-style-rectangular\"><div class=\"tiled-gallery__gallery\"><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:60.01766%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_9-1024x681.jpg?strip=info&#038;w=600 600w,https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_9-1024x681.jpg?strip=info&#038;w=900 900w,https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_9-1024x681.jpg?strip=info&#038;w=1200 1200w,https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_9-1024x681.jpg?strip=info&#038;w=1500 1500w\" alt=\"skincare\" data-height=\"998\" data-id=\"1361\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1361\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_9-1024x681.jpg\" data-width=\"1500\" src=\"https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_9-1024x681.jpg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:39.98234%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i0.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_8-1024x1024.jpg?strip=info&#038;w=600 600w,https:\/\/i0.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_8-1024x1024.jpg?strip=info&#038;w=900 900w,https:\/\/i0.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_8-1024x1024.jpg?strip=info&#038;w=1200 1200w,https:\/\/i0.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_8-1024x1024.jpg?strip=info&#038;w=1500 1500w\" alt=\"skincare\" data-height=\"1500\" data-id=\"1360\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1360\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_8-1024x1024.jpg\" data-width=\"1500\" src=\"https:\/\/i0.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_8-1024x1024.jpg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><\/div><\/div><\/div>\n\n\n\n<p>J-beauty is based on three aesthetic principles, according to the Shiso, the Japanese masters expert in the discipline that regulates skin care. <strong>Kanso<\/strong>, simplicity: the products are based on natural ingredients such as rice, camellia and tea. <strong>Shibui,<\/strong> ethereal beauty: only a few products, which are applied according to a very precise ritual, aimed at enhancing inner beauty. <strong>Seijaku<\/strong>, energized calm: the ritual of gestures.<\/p>\n\n\n\n<p>The final goal is silky skin, a white, translucent, luminous skin, free of imperfections. This is the so-called \u201cmochi hada\u201d, which has the consistency and shine of mochi, the typical Japanese rice cake.<\/p>\n\n\n\n<p><strong>Water is a key element in skincare<\/strong>. It is linked to the concept of purification, as also revealed by the tradition of onsen, natural thermal baths, located in areas with greater volcanic activity, such as Hakone, Beppu, Kusatsu and the mountains of Hida. <\/p>\n\n\n\n<p>Cosmetics therefore make extensive use of products with very light textures, passed over the skin with elegance and precision and of aromas, essential oils and fragrances that stimulate emotions, a perfect balance between mind and body.<\/p>\n\n\n\n<div data-carousel-extra='{\"blog_id\":1,\"permalink\":\"https:\\\/\\\/fontegaiatour.it\\\/en\\\/blog\\\/beauty-destination-traveling-between-japan-and-korea-to-discover-the-skincares-origins\\\/\"}'  class=\"wp-block-jetpack-tiled-gallery aligncenter is-style-rectangular\"><div class=\"tiled-gallery__gallery\"><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:28.56266%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-286951-803x1024.jpeg?strip=info&#038;w=600 600w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-286951-803x1024.jpeg?strip=info&#038;w=900 900w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-286951-803x1024.jpeg?strip=info&#038;w=1020 1020w\" alt=\"woman applying lotion on hand\" data-height=\"1300\" data-id=\"1365\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1365\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-286951-803x1024.jpeg\" data-width=\"1020\" src=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-286951-803x1024.jpeg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:26.65290%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_2-750x1024.jpg?strip=info&#038;w=600 600w,https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_2-750x1024.jpg?strip=info&#038;w=900 900w,https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_2-750x1024.jpg?strip=info&#038;w=1098 1098w\" alt=\"skincare\" data-height=\"1500\" data-id=\"1354\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1354\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_2-750x1024.jpg\" data-width=\"1098\" src=\"https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_2-750x1024.jpg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:20.49363%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-14473372-576x1024.jpeg?strip=info&#038;w=600 600w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-14473372-576x1024.jpeg?strip=info&#038;w=731 731w\" alt=\"white packages with sheet face masks\" data-height=\"1300\" data-id=\"1364\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1364\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-14473372-576x1024.jpeg\" data-width=\"731\" src=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-14473372-576x1024.jpeg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:24.29082%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-6963152-683x1024.jpeg?strip=info&#038;w=600 600w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-6963152-683x1024.jpeg?strip=info&#038;w=867 867w\" alt=\"a person holding gua sha\" data-height=\"1300\" data-id=\"1366\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1366\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-6963152-683x1024.jpeg\" data-width=\"867\" src=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-6963152-683x1024.jpeg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><\/div><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">History of Korean Skincare<\/h2>\n\n\n\n<p>Since ancient times, during the Joseon Dynasty (1392-1910), beauty was the result of inner balance. Taking care of one&#8217;s appearance was a <strong>demonstration of respect <\/strong>towards oneself and towards others.<\/p>\n\n\n\n<p>The original beauty routine was based on natural ingredients. Rice, with illuminating and nourishing properties, is rich in vitamins B, C and E, used to give the skin luminosity. Camellia oil, known for its high levels of omega-9 and antioxidants, was also a valid ally for skin and hair. Creams contained also millet, peach blossoms and pumpkin seeds.<\/p>\n\n\n\n<p>The women of the Joseon Dynasty loved makeup and used rice and millet powders to make their facial skin white. They prepared smoothing scrubs, lipsticks made from dried red peppers and painted their eyebrows with charcoal. The facial cleanser was made from mung beans, mixed with water, while tonics and lotions were extracted from plants.<\/p>\n\n\n\n<p>Since the aroma of these natural cosmetics was not pleasant, they were added with fragrances derived from dried clove buds. In the 9th century Yi Bingheogak wrote the <strong>Gyuhap Chongseo<\/strong> or \u201cWomen\u2019s Encyclopedia\u201d, a practical guide for young married women. It is a text that offers advice on etiquette, cooking and household management, with an in-depth look at beauty and personal care and details on how to make cosmetics.<\/p>\n\n\n\n<p>In the 20th century the first mass-produced cosmetic product, Bakgabun, or Park Powder, became widespread. It was a translucent powder, soon withdrawn from the market due to its high lead content.<\/p>\n\n\n\n<div data-carousel-extra='{\"blog_id\":1,\"permalink\":\"https:\\\/\\\/fontegaiatour.it\\\/en\\\/blog\\\/beauty-destination-traveling-between-japan-and-korea-to-discover-the-skincares-origins\\\/\"}'  class=\"wp-block-jetpack-tiled-gallery aligncenter is-style-rectangular\"><div class=\"tiled-gallery__gallery\"><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:18.38383%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-6619516-683x1024.jpeg?strip=info&#038;w=600 600w,https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-6619516-683x1024.jpeg?strip=info&#038;w=867 867w\" alt=\"a woman holding a facial mask\" data-height=\"1300\" data-id=\"1367\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1367\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-6619516-683x1024.jpeg\" data-width=\"867\" src=\"https:\/\/i2.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/pexels-photo-6619516-683x1024.jpeg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:41.20934%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_7-1024x683.jpg?strip=info&#038;w=600 600w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_7-1024x683.jpg?strip=info&#038;w=900 900w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_7-1024x683.jpg?strip=info&#038;w=1200 1200w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_7-1024x683.jpg?strip=info&#038;w=1500 1500w\" alt=\"\" data-height=\"1000\" data-id=\"1359\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1359\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_7-1024x683.jpg\" data-width=\"1500\" src=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_7-1024x683.jpg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:18.37681%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i0.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_4-683x1024.jpg?strip=info&#038;w=600 600w,https:\/\/i0.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_4-683x1024.jpg?strip=info&#038;w=900 900w,https:\/\/i0.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_4-683x1024.jpg?strip=info&#038;w=1000 1000w\" alt=\"\" data-height=\"1500\" data-id=\"1356\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1356\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_4-683x1024.jpg\" data-width=\"1000\" src=\"https:\/\/i0.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_4-683x1024.jpg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:22.03001%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_5-819x1024.jpg?strip=info&#038;w=600 600w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_5-819x1024.jpg?strip=info&#038;w=900 900w,https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_5-819x1024.jpg?strip=info&#038;w=1200 1200w\" alt=\"skincare\" data-height=\"1500\" data-id=\"1357\" data-link=\"https:\/\/fontegaiatour.it\/blog\/?attachment_id=1357\" data-url=\"http:\/\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_5-819x1024.jpg\" data-width=\"1200\" src=\"https:\/\/i1.wp.com\/fontegaiatour.it\/blog\/wp-content\/uploads\/skincare_5-819x1024.jpg\" data-amp-layout=\"responsive\"\/><\/figure><\/div><\/div><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Modern K-beauty routine<\/h2>\n\n\n\n<p>The modern K-beauty skincare routine involves, unlike the Japanese one, which is simple and made up of few ingredients, <strong>the stratification of a large number of products<\/strong>. That&#8217;s the so-called layering, to be applied strictly with the hands, step by step, according to a precise order.<\/p>\n\n\n\n<p>Going to a mall dedicated only to beauty products is a must in Korea. Just think that the inhabitants often wear face masks, eye patches or hair care accessories even while walking down the street! There are real neighborhoods dedicated to beauty shopping and beauty centers like in Seoul, Gangnam or Myeongdong Myeongdong Town.<\/p>\n\n\n\n<p>And you, which beauty philosophy do you feel closest to?!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you think that skincare mania is just a trend of the moment, you are wrong! The rituals related to beauty and the search for aesthetic perfection in Japan and Korea have ancient traditions, even if different.<\/p>\n","protected":false},"author":1,"featured_media":717,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[16],"tags":[22,17],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2025\/03\/skincare.jpeg?fit=1880%2C1253&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pa7uIP-by","jetpack-related-posts":[{"id":790,"url":"https:\/\/fontegaiatour.it\/en\/blog\/kenya-the-soul-journey-in-4-words\/","url_meta":{"origin":716,"position":0},"title":"Kenya: the soul journey in 4 words","author":"Fonte Gaia","date":"25 July 2025","format":false,"excerpt":"We gave you some tips for your first trip to Kenya, tips we personally tested in July of this year! Today we'll tell you about our soul journey in four words.","rel":"","context":"In &quot;Travel Diaries&quot;","block_context":{"text":"Travel Diaries","link":"https:\/\/fontegaiatour.it\/en\/blog\/category\/travel-diaries\/"},"img":{"alt_text":"kenya","src":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2025\/07\/kenya_viaggio_20.jpg?fit=996%2C718&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2025\/07\/kenya_viaggio_20.jpg?fit=996%2C718&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2025\/07\/kenya_viaggio_20.jpg?fit=996%2C718&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":438,"url":"https:\/\/fontegaiatour.it\/en\/blog\/welcome-to-south-korea-ready-to-leave-for-the-present-coolest-country\/","url_meta":{"origin":716,"position":1},"title":"Welcome to South Korea: ready to leave for the present coolest country?!","author":"Fonte Gaia","date":"10 April 2024","format":false,"excerpt":"Welcome to South Korea, a country where people are born already one year old, where they give away toilet paper when they are invited to the inauguration of a new apartment and surgery plastic is so usual!","rel":"","context":"In &quot;Travel Tips&quot;","block_context":{"text":"Travel Tips","link":"https:\/\/fontegaiatour.it\/en\/blog\/category\/travel-tips\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2024\/04\/corea_del_sud_02.jpg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2024\/04\/corea_del_sud_02.jpg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2024\/04\/corea_del_sud_02.jpg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2024\/04\/corea_del_sud_02.jpg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":862,"url":"https:\/\/fontegaiatour.it\/en\/blog\/phygital-travel-when-ai-creates-the-journey\/","url_meta":{"origin":716,"position":2},"title":"Phygital Travel: when AI creates the journey","author":"Fonte Gaia","date":"13 December 2025","format":false,"excerpt":"We increasingly encounter AI assistants, virtual \"consultants\" \"consulted\" to plan personalized itineraries based on tastes, available time, and budget.","rel":"","context":"In &quot;Travel Planner Life&quot;","block_context":{"text":"Travel Planner Life","link":"https:\/\/fontegaiatour.it\/en\/blog\/category\/travel-planning-life\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2025\/12\/pexels-photo-2033343.jpeg?fit=900%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2025\/12\/pexels-photo-2033343.jpeg?fit=900%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2025\/12\/pexels-photo-2033343.jpeg?fit=900%2C1200&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":147,"url":"https:\/\/fontegaiatour.it\/en\/blog\/travelcromia-a-journey-through-the-colors-palette-of-your-emotions\/","url_meta":{"origin":716,"position":3},"title":"\u201cTravelcromia\u201d: a journey through the colors&#8217; palette of your emotions!","author":"Fonte Gaia","date":"25 January 2023","format":false,"excerpt":"What I have defined \"Travelcromia\", or travel color analysis, is a concept focused on the strengths of everyone\u2019s personal journey and the possibility of enhancing this journey by choosing places starting from a table of favorite colors and shades that become a sort of personal rainbow!","rel":"","context":"In &quot;Travel Planner Life&quot;","block_context":{"text":"Travel Planner Life","link":"https:\/\/fontegaiatour.it\/en\/blog\/category\/travel-planning-life\/"},"img":{"alt_text":"Travelcromia","src":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2023\/01\/travelcromia2.jpeg?fit=799%2C1200&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2023\/01\/travelcromia2.jpeg?fit=799%2C1200&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2023\/01\/travelcromia2.jpeg?fit=799%2C1200&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":286,"url":"https:\/\/fontegaiatour.it\/en\/blog\/leaving-in-autumn-5-destinations-in-asia\/","url_meta":{"origin":716,"position":4},"title":"Leaving in Autumn: 5 destinations in Asia","author":"Fonte Gaia","date":"27 September 2023","format":false,"excerpt":"Autumn is the perfect season for discovering Asia! Here's 5 destinations to add in your bucket list if you love rituals linked to nature and popular traditions.","rel":"","context":"In &quot;Travel Tips&quot;","block_context":{"text":"Travel Tips","link":"https:\/\/fontegaiatour.it\/en\/blog\/category\/travel-tips\/"},"img":{"alt_text":"diya decoration","src":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2023\/09\/pexels-photo-4078516.jpeg?fit=1200%2C800&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2023\/09\/pexels-photo-4078516.jpeg?fit=1200%2C800&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2023\/09\/pexels-photo-4078516.jpeg?fit=1200%2C800&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2023\/09\/pexels-photo-4078516.jpeg?fit=1200%2C800&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":689,"url":"https:\/\/fontegaiatour.it\/en\/blog\/all-you-need-is-go-valentines-day-john-ogroats-and-our-emotional-atlas\/","url_meta":{"origin":716,"position":5},"title":"All you need is\u2026 go! Valentine&#8217;s Day, John o&#8217;Groats and our emotional atlas","author":"Fonte Gaia","date":"14 February 2025","format":false,"excerpt":"There are places, near or far, that are in our \"emotional atlas\". They arouse indescribable emotions, that creep into our soul and remain there forever. These are the places where we take refuge, that we reach every time every other corner of the world feels a bit too small for\u2026","rel":"","context":"In &quot;Travel Diaries&quot;","block_context":{"text":"Travel Diaries","link":"https:\/\/fontegaiatour.it\/en\/blog\/category\/travel-diaries\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2025\/02\/atlante_3.jpg?fit=1200%2C900&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2025\/02\/atlante_3.jpg?fit=1200%2C900&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2025\/02\/atlante_3.jpg?fit=1200%2C900&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/fontegaiatour.it\/en\/blog\/wp-content\/uploads\/2025\/02\/atlante_3.jpg?fit=1200%2C900&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/fontegaiatour.it\/en\/blog\/wp-json\/wp\/v2\/posts\/716"}],"collection":[{"href":"https:\/\/fontegaiatour.it\/en\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fontegaiatour.it\/en\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fontegaiatour.it\/en\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fontegaiatour.it\/en\/blog\/wp-json\/wp\/v2\/comments?post=716"}],"version-history":[{"count":6,"href":"https:\/\/fontegaiatour.it\/en\/blog\/wp-json\/wp\/v2\/posts\/716\/revisions"}],"predecessor-version":[{"id":727,"href":"https:\/\/fontegaiatour.it\/en\/blog\/wp-json\/wp\/v2\/posts\/716\/revisions\/727"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fontegaiatour.it\/en\/blog\/wp-json\/wp\/v2\/media\/717"}],"wp:attachment":[{"href":"https:\/\/fontegaiatour.it\/en\/blog\/wp-json\/wp\/v2\/media?parent=716"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fontegaiatour.it\/en\/blog\/wp-json\/wp\/v2\/categories?post=716"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fontegaiatour.it\/en\/blog\/wp-json\/wp\/v2\/tags?post=716"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}